e.l.f. Studio HD Lifting Concealer: Battle of the Cruelty Free Concealers Part II


Long, long ago in early 2016, I wrote a post comparing my two favourite concealers. Back then, I believed I had found two concealers that did different jobs and that I needed them both. Oh how wrong I was. That’s right people, I’m officially a one concealer woman now.

The Studio HD Lifting Concealer from e.l.f. is total game changer for me. No longer do I have concealers separated into under-eye, foundation days, and non-foundation days. I can wake up in the morning and slap some of this on before work, or can pair it with my foundation for those rare occasions I actually feel like making an effort.

The consistency is creamy without being too thick – but it easily covers any blemishes I have. I can use it to brighten under my eyes and it doesn’t cake into the creases. But most importantly, it doesn’t cling to my scaly, dry lizard skin and defeat the point of wearing makeup.

Another thing I love about this product is the packaging. I’m totally over gimmicky and kitsch packing à la Benefit, Too Faced, and Soap & Glory – something budget brands love to emulate. This concealer definitely takes inspiration from NARS – although it has the added benefit of not beckoning every bit of dust in a room towards it.

I figured today was a good day to review this because I’m three months into a skin experiment. Not only do I have grouchy period skin, but I came off the pill three months ago and my face does not know what it’s doing (post coming soon, if you’re interested in that kinda thing). So if this concealer can handle me right now, it can handle anything.

Queue terribly lit blog photography!


For £4.50, this is definitely one of the best beauty buys I’ve made in years and I’m so happy that e.l.f is readily available in the UK again.

Somehow I think the tiny Superdrug that just opened near my office is gonna cause issues for me and my bank balance.

Reasons to buy it:

  • Super versatile
  • Easily affordable
  • Cruelty free
  • Chic packaging
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Author: Rosanna Parrish

Brit exiled in Spain.

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